Duracell Manufacturing officials announced Tuesday that the company will invest $25 million to expand its existing battery component manufacturing operations in Cleveland.
Duracell manufactures high-performance alkaline batteries, specialty cells, and rechargeables. The company employs over 3,300 people worldwide and has global and regional headquarters in the USA, EIMEA, and Asia.
The expansion project is expected to create 25 new jobs in Bradley County.
.@Duracell will invest $25 million to expand its existing battery component manufacturing operations in Cleveland, TN.
This expansion will create 25 new jobs and allow the global company to meet and exceed its growing North American battery demand. https://t.co/Cnxztjtjnz pic.twitter.com/TrBfHtmk2G
— TNECD (@TNECD) April 4, 2023
Through the expansion project, Duracell will provide strategic battery components supply to its LaGrange, Georgia, site for the company to “meet and exceed its growing North American battery demand,” according to a press release by the Tennessee Department of Economic and Community Development (TNECD).
The project, according to TNECD, “represents the company’s continued focus on providing the highest quality alkaline batteries.”
“The Duracell Company continues to value and invest in its Cleveland, Tennessee, manufacturing site, which has shipped C&D batteries all over the world for decades,” Stefaan Boterberg, President of Duracell Manufacturing, LLC said in a statement. “With this investment, the site adds a new important role of supporting our greater North American supply chain. We are excited to invest in and leverage the skill sets of our current and new Duracell team members!”
Duracell is one of fourteen Fortune 500 companies in Bradley County. The company’s Cleveland plant opened in 1961 and has been producing batteries under the Duracell brand name since 1964.
“Duracell’s longtime commitment to invest in Cleveland and Bradley County is highlighted once again with the announcement of its latest expansion project. This $25 million investment and the new jobs that come with it not only underscores Duracell’s commitment to improving its production capacity, but also solidifies its partnership with our community for decades to come,” Bradley County Mayor D. Gary Davis stated. “I am proud that one of Bradley County’s oldest name brand manufacturers continues to see the value of investing here.”
– – –
Kaitlin Housler is a reporter at The Tennessee Star and The Star News Network.
Photo “Duracell Building” by TNECD.
